Types of Complainers Who Should Be Responded at Priority

Customer-LoyaltyIn this fast-paced world, receiving complaints is neither a dilemma nor a danger as long as it does not exceed a certain limit. Even with the use of latest technological developments, many online businesses can turn these complaints into sales opportunities. Every business receives customer complaints but those who successfully cope up with the clients’ issues, can create a distinguishing customer experience.  What techniques an online business can use to convert its customer complaints into opportunities? Several pointers can be considered but the foremost thing is the type of customers. Here is detail about what kinds of complainers should be responded at priority.

Customer who has come to Your E-Store for the First Time

Getting a new customer is no doubt a challenging task, especially in the present day jam-packed market situation. Therefore, suppose if a potential client has visited your e-store for the first time to make a purchase and for whatever reason he files a complaint, you need to immediately resolve his issue and bring it to his knowledge so that he can continue purchasing with you in future.

VIP Customers

Every business has some VIP customers who are treated at top priority for being the major source of revenues. You should provide them quick solutions of their complaints even if you have to go against your policies at that time.

Customers Common Complaints

Such customers complain about few common issues that are already raised by other clients. Therefore, you need to resolve complaints of these customers at first hand, so that you may not get a raise in the number of such complainers.

Technology-Savvy Customers

Some customers are much technology-savvy and they love to spread bad words of mouth about your business by uploading videos and photos or spreading negative comments. Approaching such customers on the right time and resolving their complaints at your quickest, is the best thing you can do to keep your customer service level up.

These types of customers are common for every business; but still every business receives different complainers depending upon its nature, type and size. Therefore, whatever the niche your business belongs to, you need to identify the type of complainers who should be dealt at first priority before they create trouble for your company.

Ways to Raise Prices without Turning Your Customers Away

Ways to Raise PricesSeeing a price hike always comes as an evil surprise for your customers. Although, every business has to raise prices at one stage or the other but it does carry some risks of losing customers. You are more likely to lose your new customers or in rare cases you can lose an old customer as well, if you provide little gap between your latest and last price raise.
You need to be wise enough while raising product price, so that you may not face the biggest loss of losing customer. You need to take care of your customers’ sentiments and needs as well.

Be Transparent

Customers would never appreciate you for the tricks you play just for your business benefits. You need to put yourself in customers’ shoes and be well aware of the reaction that customer may show when they have to pay more than the last time after completing a purchase. Whenever you are raising a product price, make it clear to your customers before they reach at the checkout stage, especially to those who are your regular customers. Running an online business, you can mention the price raise on different side of your website that is visible to your customers.

Explain the Valid Reasons

Though you are not liable to explain every price raise but still to provide a personalize customer service, you need to explain to your customers. The way you convince them and talk to them matters a lot, you need to be polite and caring. Customers would understand you at one point or the other.

Add More Features

Another effective way to convince your customers for your new prices is that you can add more features to your products. This method is especially useful for a small commodity. Suppose, if you sell an eatable or any other product like detergents, you can add a new feature in it.  This would somehow convince a customer to spend a little more money.

Offer Surprise Gifts through Balloting

One way to divert your customers’ attention from the price hikes is that you can offer surprise gifts to purchasers through balloting system. This will certainly keep customers purchasing and repurchasing the product despite having a price hike.

Adopting these few simple tactics, you can increase customers’ satisfaction even with your newly raised prices.